The Hotel CDP & Middleware

One platform that

centralizes all guest data
some other title with a lot of words and a very long word like Incomprehensibilities

System of record which neutralizes legacy systems and produces rich and clean guest profiles through its architecture.

Hotel Customer Data Platform

Get a complete view of your guest.

All in one place.
And ensure data accuracy across all systems.
Contact us

How can we help?

Get in touch with us to discover how Ireckonu can unleash the full potential of your guest data.

For general inquiries, you can reach us at 020 370 2760 020 370 2760

Privacy & Legal

Central source for privacy, compliance, and legal documents.


Our mission is to be
the World’s Most Trustworthy Customer Data Platform,
Empowering Hotels With Truly Reliable Insights And Streamlined Software To Create Unforgettable Guest Experiences.

Privacy statement

The company Ireckonu B.V., located at the address Olympisch Stadion 42, 1076 DE Amsterdam, the Netherlands, and registered under chamber of commerce number: 62176374 appreciates your visit to our website www.Ireckonu.com (the “website”).

At Ireckonu we take your privacy seriously and treat all your personal information with great care. Ireckonu always acts in accordance with the European General Data Protection Regulation (GDPR) and various other (national) legislature regarding privacy protection.

This document sets out Ireckonu B.V. (“Ireckonu”, “we”, “us” and “our”) privacy statement in regard to the use of personal data collected through the Ireckonu.com website. This privacy statement describes how we collect, use, share and protect your personal information, and the choices you have regarding your Personal Information.

Ireckonu recommends that you read this Privacy Statement carefully. Ireckonu is entitled to amend this privacy statement in the future, for instance, if the services rendered by Ireckonu change. In case Ireckonu changes its privacy statement, such shall be published on its website. Therefore, it is recommended to regularly check this page.

This privacy statement was last amended on 07-09-2021.

1. Who are we?

Ireckonu is a private limited liability company incorporated, having its statutory seat in Amsterdam, the Netherlands and its office at (1076DE) at the Olympisch Stadion 42.

The service Ireckonu offers consists of offering hotels with the possibility to unlock the hidden genius of their hotels. To accomplish this Ireckonu uses cutting-edge data science technology. Which allows them to unify all of their current information systems in a single, artificially intelligent dashboard that drives efficiency and increases our customer’s bottom line.

2. What information does Ireckonu collect and process?

On our websites, we do not collect personal data, unless you provide your personal data through the contact form or request a product demo. In those cases, we only collect general contact information, such as your first and last name, email address, telephone number, and IP-address.

2.1 Website

We collect information that your browser sends whenever you visit our Site (“Log Data”).

This Log Data may include information such as your masked computer’s Internet Protocol (“IP”) address, browser type, browser version, the pages of our Site that you visit, the time and date of your visit, the time spent on those pages and other statistics.

2.2 Information You Provide to Us

The amount and type of information we collect when you contact us is dependent on the information you provide.

3. Consent

When you contact us you thereby give us your explicit consent* regarding the collection, use and disclosure of personal information as described in this notice.

* Explicit consent means you were clearly presented with an option to agree or disagree with the collection, use, or disclosure of personal information.

4. For what purposes will Ireckonu use information about you?

We can only use your personal data if we have a proper reason for doing so. According to the law, Ireckonu can process personal data for 3 types of purposes:

  1. Ireckonu can process personal data for the purpose of the execution of the agreement under which you have ordered Ireckonu to provide our services.
  2. Ireckonu can process personal data and possibly personal data of other persons for the purpose of answering an inquiry.
  3. Ireckonu can process personal data for the purpose of providing you with information, maintaining contacts (for example in relation to newsletters and invitations to events), sending invoices, applications and in relation to the fulfillment of legal obligations.

We endeavor to collect only such information that is reasonably necessary to perform services for you or to respond to your inquiries. You are responsible for ensuring that the information you provide is accurate, complete and current; we will take reasonable steps to ensure that the information we collect and use is relevant to its intended use. As soon as personal data is used for another purpose than the data was obtained for, a new assessment of the legal grounds for such processing will be carried out. If such legal ground is lacking, permission will be requested (again).

Ireckonu will not provide your personal data to third parties for commercial or other purposes.

Ireckonu will only provide your personal data to third parties if it is obliged to do so on account of national or international laws, case law and/or regulations, if Ireckonu considers it necessary to do so in defense of its own rights or if you have given permission to do so.

5. How does Ireckonu protect your personal information and where is the data stored?

Ireckonu takes the protection of personal data very seriously and takes various suitable measures to prevent abuse, loss, unauthorized access, undesirable personal data disclosure, and unauthorized changes. Your personal data is stored in the Netherlands and shall not be transferred to any other country without your permission and that of the data protection officer. Our information security policies and procedures are closely aligned with widely accepted international standards and are reviewed regularly and updated as necessary to meet our business needs, changes in technology, and regulatory requirements.

6. Retention periods

We will retain collected personal data for as long as is necessary to provide you with the requested service, or to fulfill a legal obligation (for example, to comply with applicable legal, tax or accounting requirements). Your personal data will be deleted or anonymized when it is no longer needed for the purposes for which they were obtained.

7. Rights of the involved person

We respect your right to access and control your information, and we will respond to request for information and, where applicable, will correct, amend, or delete your personal information. In such cases, we will need you to respond with proof of your identity before you can exercise these rights.

  • The right to access information.

At any point you can contact us to request the information we hold on you as well as why we have that information, who has access to the information and where we obtained the information from. Once we have received your request we will respond within one month.

There are no fees or charges for the first request but additional requests for the same data may be subject to an administrative fee.

  • The right to correct and update the information.

If the data we hold on you is out of date, incomplete or incorrect, you can inform us and your data will be updated.

  • The right to have your information erased.

If you feel that we should no longer be using your data or that we are illegally using your data, you can request that we erase the data we hold. When we receive your request we will confirm whether the data has been deleted or the reason why it cannot be deleted (for example because we need it for our legitimate interest or regulatory  purpose(s).

  • Withdrawal of given consent.

When we process your personal data based on your consent, you have the right to withdrawal this ay any time.

  • The right to data portability.

If you want us to move your data to another data controller, you can do this in the circumstances that you have provided the data directly to us yourself, this data is processed based on your consent or used in order to fulfil a contract and the data is automated (this right does not apply to paper records).

  • The right to object to the use of your personal information.

You can object to processing of your personal data carried out by Ireckonu (including profiling) if this is processed in our legitimate interests, to carry out a task in the public interest or in the exercise of official authority, unless we have legitimate grounds to do so. In the case of direct marketing you can always object to this processing. This applies also to the situation when your data is processed for scientific, historical or statistical research purposes, unless this is necessary for the public interest. Objecting to the processing when decisions are made on an automated basis is possible, unless this is necessary for the performance or entering into our contract, this is authorized by law or when you have given us your consent.

  • Right to lodge a complaint with the Data Protection Authority

If you feel that we have not dealt correctly with your personal data, you can lodge a complaint with the Dutch Data Protection authority.

If you wish to exercise your privacy rights, you can send an email to privacy@ireckonu.com.. Ireckonu will respond to your request by letter or e-mail within 4 weeks.

8. Sending data abroad

The principle rule applied by Ireckonu is that personal data may only be sent to countries that apply an adequate level of protection. If our processing of personal data involves processing personal data outside the European Economic Area (E.E.R.), then we will take various measures to ensure that there are sufficient guarantees within the framework of the protection of personal data.

9. Cookies

Ireckonu currently only uses Preferences cookies, which are cookies that are used to optimize the usability of the website. he cookies we use can change from time to time, please check this page frequently to see any possible amendment we have made. Our use of cookies is strictly compliant with any applicable cookie and data privacy legislation.

Cookies are small text files that are sent from our servers to your browser to be stored on your device (laptop, tablet, smartphone or similar). Cookies do not cause damage to your device, do not contain viruses, trojans or other malicious software. The cookie stores information, which is linked to the respective device used. This does not mean, however, that we store personal information about you or are aware of your identity. In general, cookies help to improve and optimize the usability of websites and other online services, including our own websites and online services and those of others.

Cookies used on our website are listed below.


Ireckon language

Remembers the user’s selected language version of a website


Twitter

Read the privacy statement of Twitter


Linkedin

Read the privacy statement of Linkedin


Facebook

Read the privacy statement of Facebook


Instagram

Read the privacy statement of Instagram


10. Use social media buttons

On our website we use various social media buttons to promote (“like”) or share (“tweet”) information from our website on social networks such as LinkedIn and Twitter. These buttons work with pieces of code that come from LinkedIn or Twitter. If you would like more information about these cookies, please refer to the respective privacy statement of the entity that places the cookie.

11. External content usage

Ireckonu relies on some free content, including that captured under Creative Commons and Royalty Free licenses. This includes music and video content. Ireckonu uses Bensound.com for audio content, including music used in company videos. Where required for distribution and access, Ireckonu will link to these various sources of media.

12. Questions?

If you have any further questions or comments after reading our privacy statement, please contact us via the e-mail address privacy@Ireckonu.com.

Meet the brilliant minds behind the product

How Okura hotels
is using Ireckonu you to surprise & delight

How we’re different.
Discover AI powered features

Ireckonu’s Advanced Middleware gives you a competitive edge. It integrates hotel systems, simplifies data collection, and enhances guest profiles for revenue growth.

AI Guest Segmentation

Move from gut feeling to data-driven segmentation.

AI Guest Segmentation

Move from gut feeling to data-driven segmentation.

AI Guest Segmentation

Move from gut feeling to data-driven segmentation.

AI Guest Segmentation

Move from gut feeling to data-driven segmentation.

AI Guest Segmentation

Move from gut feeling to data-driven segmentation.

AI Guest Segmentation

Move from gut feeling to data-driven segmentation.

AI Guest Segmentation

Move from gut feeling to data-driven segmentation.

Trusted by brand builders.
See what others are saying.

Discover more
Template for s-card-carousel section not found ().

Our values

Passion for Technology

We live and breathe innovative tech and continue to search for better and smarter ways to advance our product.

Quality

In everything we do, make, buy, or deliver, we maintain the highest quality standards.

Partnership

To partner with another hotel or vendor means building strong bonds and moving forward together.

Our leadership

Walter Eikenboom
Walter specializes in optimizing complex infrastructures through automation. His expertise in Microsoft System Center and hybrid cloud solutions streamlines Ireckonu's operations.
Walter Eikenboom
Head of Operations

Problem

EVT, a leading hospitality and entertainment brand in Australia & New Zealand, sought to centralize hotel booking capabilities for a seamless guest experience.

Solution

EVT, a leading hospitality and entertainment brand in Australia & New Zealand, sought to centralize hotel booking capabilities for a seamless guest experience.

Results

50% increase in guest satisfaction
30% rise in repeat bookings
40% reduction in guest complaints

Products & add-ons

Core Middleware
Iknowu CDP
Identity Management
Subscription Center
Wen mobile solutions

Headline

Hoteliers all around the world are becoming more focused on total revenue. While that’s good, hotels won’t be able to optimise their total revenue per available room (TRevPAR) unless they find a way to let their guests buy what they need from the hotel. We need to fix this now.

Every day we don’t, Oaky data shows that we’re losing out on up to 15% of guests who would’ve wanted to enhance their stay but couldn’t. What’s more, by not fixing it, between 3% and 5% of TRevPAR is also lost. The good news is that there’s a straightforward solution: creating a hyper-personalised guest upselling journey.

The art of upselling
Being relevant without being intrusive

Traditionally, the act of upselling has carried a negative connotation, often associated with a mere pursuit of profit.

However, hotel upselling has shifted dramatically. It has evolved into a sophisticated approach to enhance the guest experience. When done right, it can seamlessly extend the offline experience at the property to the online digital journey. This way, hotels can create more exceptional moments that visitors can enjoy during their stay. The result — a more holistic and immersive journey.