Hotel Middleware

Truly streamlined data across hotels
with machine learning.

And ensure data accuracy amongst all tools.

Less downtime.
Clean data.

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Integration hub

Seamlessly integrate all systems with Ireckonu’s API Portal, achieve data harmony through consolidation, and effortlessly access all reservations with Reservation Store.

Rupert Gutteridge, COO

Real-time monitoring

Decrease downtime, have full visibility on the performance of all systems & auto-correct errors.

Rupert Gutteridge, COO

Data Health

Improve data quality for precise, reliable guest insights and superior hotel data.

Katya Nikitina, Project Manager

Reporting & BI

Elevate your hotel’s data-driven decisions with our comprehensive reporting & analytics.

Rik van Leeuwen, Head of Data

Solve problems.

We solve hotel operator challenges with tools like removing duplicate guest profiles, improving loyalty programs, and maintaining data health for smoother operations and better guest experiences.

Problem

I struggle with low-quality & limited communication between hotel solutions.

Example: PMS is not able to store all important information from POS.
Solution
Break data silos between software systems. We’ll ensure stable 2-way integrations with detailed data flowing through in real-time.
Integration Hub
Problem

I want visibility of critical integration issues across my technology stack.

Example: Integration between PMS & CRS has failed resulting in missing bookings.
Solution
Monitor the operational performance and send warning messages automatically for all hotels in real-time from one place.
Real-time monitoring
Problem

I cannot clearly see all reservations across my hotel chain in real-time.

Example: Different PMS/CRS systems across the chain
Solution
Monitor reservations across your entire property portfolio from one intuitive dashboard
Reservation store
Problem

I struggle with scattered guest information across systems & hotels.

Example: PMS is not able to store all important information from POS.
Solution
Break data silos between software systems. We’ll ensure stable 2-way integrations with detailed data flowing through in real-time.
Guest Data Sync

Insights you didn’t know you needed
using machine Learning.

Discover all standardized reports

360° Analytics Report:

Simplify KPI tracking across multiple hotels with 360° Analytics and gain quick insights.

Reservation Data Quality Report

Ensure reservation data is accurate. It finds and fixes problems like missing info & date errors, making your data more reliable.

Channel Mix Report

Access comprehensive analysis of a hotel's performance across various booking channels.

Room Type Performance report

Get a high-level summary of each room type's performance, offering insights into ADR, RevPAR, occupancy, revenue, and room nights.

AI & ML Guest Segmentation

Apply Machine Learning to Find Hidden Clusters.
Media attribution insights

Media attribution insights

Decode the booking journey with Media Attribution Insights, revealing which marketing touchpoints that matter most.
Churn management

Churn management

Reduce customer churn by proactively identifying and engaging with at-risk guests.
Next best offer

Next best offer

Identify the most relevant services to offer guests with machine learning and predictive analytics.

Marketing messaging

Effortlessly create and manage marketing campaigns within the IRU system, saving time and improving reporting.

Transactional messaging

Simplify and optimize communication strategies for reservation-related events.

Central subscription center

Never violate guest subscription preferences, as all systems (e.g. email, SMS, survey) receive real-time updates.

Data privacy hub

Ensure GDPR compliance with centralized data anonymization for all connected systems.

“Without Ireckonu, CitizenM would not be where we are now, let alone where we will be in 5 to 10 years.”

Micheal Levie - Co-founder CitizenM